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A vibrant illustration of the WcDonald's campaign, showcasing the fusion of anime and manga culture with fast food, featuring manga-inspired packaging and characters enjoying an immersive dining experience.
Fast foodNews

McDonald’s WcDonald’s: A Masterclass in Engagement

7 March 20247 March 2024 Sarah Rudge Fast Food, strategy, Campaigns 4 min read
In an era where brands vie for not just the attention but the affection of their... Read more
Image of multiple Coca Cola cans laid on a red background to support Coca Cola ad article
RetailBeveragesNews

The Genius Behind Coca-Cola’s “New Guy” Campaign

8 February 20248 February 2024 Sarah Rudge Campaigns, Industry leaders, Advertising 6 min read
In a bold move to kickstart the year, The Coca-Cola Company is set to redefine the... Read more
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